Research Article


DOI :10.26650/jot.2022.8.1.1038134   IUP :10.26650/jot.2022.8.1.1038134    Full Text (PDF)

How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster

Tevfik Demirçiftçi

Revenue managers play a vital role in the hotel industry for maximizing revenues. The hotel industry also understands the importance of revenue managers. However, according to hotel revenue professionals, there is still a lack of qualified revenue managers. The purpose of this case study is to reveal the competencies of a successful hotel revenue manager. To achieve this purpose, an expert interview was done with a successful revenue manager in the Marriott Turkey cluster. It was found out that having good analytical and communication skills were essential to being a successful revenue manager. Understanding the local market and adopting brand standards were vital for effective revenue management.


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APA

Demirçiftçi, T. (2022). How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster. Journal of Tourismology, 8(1), 1-11. https://doi.org/10.26650/jot.2022.8.1.1038134


AMA

Demirçiftçi T. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster. Journal of Tourismology. 2022;8(1):1-11. https://doi.org/10.26650/jot.2022.8.1.1038134


ABNT

Demirçiftçi, T. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster. Journal of Tourismology, [Publisher Location], v. 8, n. 1, p. 1-11, 2022.


Chicago: Author-Date Style

Demirçiftçi, Tevfik,. 2022. “How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster.” Journal of Tourismology 8, no. 1: 1-11. https://doi.org/10.26650/jot.2022.8.1.1038134


Chicago: Humanities Style

Demirçiftçi, Tevfik,. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster.” Journal of Tourismology 8, no. 1 (Sep. 2022): 1-11. https://doi.org/10.26650/jot.2022.8.1.1038134


Harvard: Australian Style

Demirçiftçi, T 2022, 'How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster', Journal of Tourismology, vol. 8, no. 1, pp. 1-11, viewed 28 Sep. 2022, https://doi.org/10.26650/jot.2022.8.1.1038134


Harvard: Author-Date Style

Demirçiftçi, T. (2022) ‘How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster’, Journal of Tourismology, 8(1), pp. 1-11. https://doi.org/10.26650/jot.2022.8.1.1038134 (28 Sep. 2022).


MLA

Demirçiftçi, Tevfik,. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster.” Journal of Tourismology, vol. 8, no. 1, 2022, pp. 1-11. [Database Container], https://doi.org/10.26650/jot.2022.8.1.1038134


Vancouver

Demirçiftçi T. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster. Journal of Tourismology [Internet]. 28 Sep. 2022 [cited 28 Sep. 2022];8(1):1-11. Available from: https://doi.org/10.26650/jot.2022.8.1.1038134 doi: 10.26650/jot.2022.8.1.1038134


ISNAD

Demirçiftçi, Tevfik. How To Be a Successful Revenue Manager: A Case from the Marriott Turkey Cluster”. Journal of Tourismology 8/1 (Sep. 2022): 1-11. https://doi.org/10.26650/jot.2022.8.1.1038134



TIMELINE


Submitted18.12.2021
Accepted09.02.2022
Published Online08.03.2022

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