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DOI :10.26650/eor.20251527862   IUP :10.26650/eor.20251527862    Full Text (PDF)

Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study

Hande Uzunçıbuk, Meltem Tekbaş Atay

Purpose: This study aims to examine the relationship between Google Trends (GT) data on orthodontics and oral hygiene terms from 2019, 2020, and 2021 and the gross domestic product (GDP) and population of cities in the Marmara Region.

Materials and Methods: GDP, population, and GDP per capita data for Turkiye and the Marmara Region were collected. Using GT, searches for orthodontics, brackets, clear aligners, orthodontic toothbrush, toothpaste, and tooth decay were analyzed for 2019–2021. GT values for Turkiye and Marmara cities were recorded. The Kruskal-Wallis test was used for group comparisons, followed by Dunn's test for identifying significant differences. Spearman's rho correlation analysis assessed relationships between parameters.

Results: In 2021, the GT score for toothpaste was significantly higher than in 2019–2020 (p < 0.05). In 2019, clear aligner and tooth decay GT scores showed a positive, significant correlation with GDP (p < 0.05). In 2020 and 2021, braces, clear aligner, and tooth decay GT scores also correlated positively with GDP (p < 0.05). A consistent positive correlation between clear aligner and dental caries was observed across all three years (p < 0.05).

Conclusion: GT data demonstrate its potential as a valuable tool for epidemiological research, digital data management, and evidence-based analysis. Findings suggest that individuals in higher GDP provinces are more likely to search for advanced orthodontic treatment, particularly clear aligners.

Keywords: orthodontics, oral hygiene, dental caries, internet, population

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APA

Uzunçıbuk, H., & Tekbaş Atay, M. (2019). Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study. European Oral Research, 0(0), -. https://doi.org/10.26650/eor.20251527862


AMA

Uzunçıbuk H, Tekbaş Atay M. Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study. European Oral Research. 2019;0(0):-. https://doi.org/10.26650/eor.20251527862


ABNT

Uzunçıbuk, H.; Tekbaş Atay, M. Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study. European Oral Research, [Publisher Location], v. 0, n. 0, p. -, 2019.


Chicago: Author-Date Style

Uzunçıbuk, Hande, and Meltem Tekbaş Atay. 2019. “Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study.” European Oral Research 0, no. 0: -. https://doi.org/10.26650/eor.20251527862


Chicago: Humanities Style

Uzunçıbuk, Hande, and Meltem Tekbaş Atay. “Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study.” European Oral Research 0, no. 0 (May. 2025): -. https://doi.org/10.26650/eor.20251527862


Harvard: Australian Style

Uzunçıbuk, H & Tekbaş Atay, M 2019, 'Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study', European Oral Research, vol. 0, no. 0, pp. -, viewed 22 May. 2025, https://doi.org/10.26650/eor.20251527862


Harvard: Author-Date Style

Uzunçıbuk, H. and Tekbaş Atay, M. (2019) ‘Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study’, European Oral Research, 0(0), pp. -. https://doi.org/10.26650/eor.20251527862 (22 May. 2025).


MLA

Uzunçıbuk, Hande, and Meltem Tekbaş Atay. “Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study.” European Oral Research, vol. 0, no. 0, 2019, pp. -. [Database Container], https://doi.org/10.26650/eor.20251527862


Vancouver

Uzunçıbuk H, Tekbaş Atay M. Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study. European Oral Research [Internet]. 22 May. 2025 [cited 22 May. 2025];0(0):-. Available from: https://doi.org/10.26650/eor.20251527862 doi: 10.26650/eor.20251527862


ISNAD

Uzunçıbuk, Hande - Tekbaş Atay, Meltem. “Assessment of internet data on orthodontic treatment and oral hygiene in the Marmara region using Google Trends: a methodological study”. European Oral Research 0/0 (May. 2025): -. https://doi.org/10.26650/eor.20251527862



TIMELINE


Submitted04.08.2024
Accepted14.12.2024
Published Online12.03.2025

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