Transnationalization of Turkish Television Series

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BÖLÜM


DOI :10.26650/B/SS18.2021.004.008   IUP :10.26650/B/SS18.2021.004.008    Tam Metin (PDF)

Youtube as a New Broadcasting Medium for Turkish Tv Dramas: The Case of the Magnificent Century Drama

Özgü Yolcu

While new communication technologies offer film production companies new possibilities, they also create new problems. Dramas have begun to be broadcast in new broadcast media other than traditional television. Among these is YouTube, a social media application and a video-sharing platform. Our study reviews The Magnificent Century drama. The reason for choosing The Magnificent Century drama is that it is the Turkish drama that has been exported to the most countries. Official channels were opened on YouTube for The Magnificent Century drama in 12 languages. In our research, we will use content analysis to try and identify the similar and different aspects of the YouTube channels in 12 different languages. Later, our study will focus in greater depth on the Turkish YouTube channel itself, which was the first to be opened, and which had the highest number of followers and views, as well as the highest number of shares, on the date our study was made. Open-ended questions were prepared and sent to the TIMs production company via e-mail, and the answers were also received via e-mail. Our study aims to determine the importance of YouTube and the possibilities it offers for the showing of Turkish dramas.


Anahtar Kelimeler: Turkish dramas, The Magnificent Century, new communication technologies, YouTube, social media

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